As Program Administrator, Melissa Snow leads our corporate branding, integrated marketing efforts and development and delivery of Safe Solutions product portfolio. She is responsible for our marketing campaigns and also oversees our internal marketing communications.
Having over 20 years experience in program management, Melissa feeds off the creativity of our sales team and drives the product and platform development, content and programming, and product management to ensure impactful programs are successfully launched for our clients. The interpersonal skills Melissa has developed throughout her career in leadership positions has proven especially effective at Safe Solutions. She also has a strong influence in sales support involving recruiting, organizational development and training to ensure strong support connections with customers.
Exceeding client’s expectations is a goal Melissa strives for daily. She has set the example by creating strong, long-lasting relationships within multiple channels in accounts to surpass client’s expectations by 20% with safety programs. This has also resulted in higher ROI and improved culture for clients.
Melissa also believes in infusing humor and fun in all she does. “Daily we work hard to exceed our client’s expectations and you have to be able to find humor in things, even at the most stressful times. It is very empowering to work in an organization where everyone understands the impact they have in helping employees go home each day safe to their family and friends."
Before joining Safe Solutions in October 2000, Melissa served as Operations Manager for a Promotional Marketing organization overseeing operations, marketing, and customer and employee relations. Through the company’s acquisition of several businesses, Melissa oversaw the integration of the printing, graphic design, packaging, and logistics divisions. She created extensive cross-training platforms for sales, customer service and logistics to shorten ramp up time by 3 months. Prior to that, Melissa created a promotional marketing division involving strategic marketing channels within the existing client base that increased sales by 19%.
Melissa holds a Bachelor of Science degree from the Texas A&M University – Commerce. She has 20+ years of extensive experience in marketing, recruiting, product management, strategic planning and customer relations. Melissa resides in Dallas. In her spare time she enjoys spending time with family and friends, traveling and scouring antique festivals across Texas.
